According to science, men find these colors most attractive (2024)

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Whether you’re outfit planning for your first date or your 20th anniversary, we all want to look nice for our special someone. And while your S.O. would say you look great in everything, according to science, men find these particular colors most attractive on women.

According to science, men find these colors most attractive (1)

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According to science, men find these colors most attractive (2)

-85%

Interior Valencia strapless fringed silk-crepe mini dress - Red - US 8

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According to science, men find these colors most attractive (3)

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Camilla Embellished printed silk crepe de chine maxi wrap dress - Red - XXS

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According to science, men find these colors most attractive (4)

-55%

Nicholas Kamila ruffled silk-blend satin gown - Red - US 0

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According to science, men find these colors most attractive (5)

-75%

Missoni Wrap-effect crochet-knit silk-blend mini dress - Red - IT 38

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From Cupid’s arrow to plump, kissable lips, according to science, the color red has an undeniable effect on men and women.

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When a man sees a woman in red, he’s unconsciously drawn to her.According to one study, men “are attracted to women who wear red for more primal biological reasons.”

According to science, men find these colors most attractive (7)

AllSaints Tian Sanibel Jacquard Mini Dress

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AllSaints

According to science, men find these colors most attractive (8)

-85%

Rhea Costa Belted draped crepe gown - Red - IT 38

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According to science, men find these colors most attractive (9)

-85%

Interior Valencia strapless fringed silk-crepe mini dress - Red - US 8

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Whether the attraction to the color red is born from its connotations to love and passion or it’s based on a possible connection to physical anatomy, science has yet to figure out. However, if you’re looking to attract, wearing the color red is not a bad place to start.

According to science, men find these colors most attractive (10)

-80%

Joseph Ribbed cotton, wool and cashmere-blend coat - Red - S

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According to science, men find these colors most attractive (11)

-50%

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Red Valentino Double-breasted checked wool-tweed coat - Red - IT 36

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According to science, men find these colors most attractive (12)

-75%

Red Valentino Double-breasted gingham wool-blend tweed coat - Red - IT 36

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According to science, men find these colors most attractive (13)

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According to science, men find these colors most attractive (14)

-55%

Zimmermann Embellished printed linen and silk-blend shirt - Red - 0

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According to science, men find these colors most attractive (15)

-50%

Zimmermann Paisley-print ramie blouse - Red - 2

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According to science, men find these colors most attractive (16)

-45%

Camilla Embellished printed silk-chiffon top - Red - XS

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According to science, men find these colors most attractive (17)

-50%

Isabel Marant Yacah printed silk crepe de chine blouse - Red - FR 36

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Whether you opt for a Sophia Loren-inspired red dress or take a more subtle approach with a red bag, try out the red theory for yourself this cuffing season. Who knows, it might just land you a date.

According to science, men find these colors most attractive (18)

-30%

Mansur Gavriel Leather shoulder bag - Burgundy - OneSize

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According to science, men find these colors most attractive (19)

-55%

J.W.Anderson Printed leather shoulder bag - Red - OneSize

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According to science, men find these colors most attractive (20)

-40%

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According to science, men find these colors most attractive (21)

See By Chloé Joan Mini leather crossbody bag

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According to science, men find these colors most attractive (22)

Marni Logo-print Pvc Tote Bag - Mens - Red

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According to science, men find these colors most attractive (23)

Ganni Croc-effect leather bucket bag

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According to science, men find these colors most attractive (24)

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by FAR By Far - Rachel Crocodile-effect Leather Shoulder Bag - Womens - Red

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According to science, men find these colors most attractive (2024)

FAQs

What color are men most attracted to? ›

Men, on the other hand, are attracted to women who wear red for more primal biological reasons, a separate study found. "Our research demonstrates a parallel in the way that human and nonhuman male primates respond to red," the study's authors wrote.

What is the scientifically most attractive color? ›

In descending order (from most to least attractive), the colors were rated this way: Red, Black, Blue, Green, Yellow, and White. White was the least attractive.

What color looks the best on men? ›

Cool tones like navy blue, emerald green, and charcoal grey can add depth and contrast to your skin, while warm tones like rust, olive green, and burnt orange can bring out the natural warmth in your complexion.

What features do men find most attractive? ›

Facial symmetry has been shown to be considered attractive in women, and men have been found to prefer full lips, high forehead, broad face, small chin, small nose, short and narrow jaw, high cheekbones, clear and smooth skin, and wide-set eyes.

What is most men's favorite color? ›

Universally, studies show that blue is both men and women's primary preferred color. One study dove into why blue is so popular and found that it's associated with clean water, clear skies, authority, truth and tranquility. Both men and women also like green and red as top favorite colors.

What color is seductive for men? ›

According to research by the University of Rochester, women find men wearing the colour red more sexually attractive than other colours. The colour's charm ultimately lies in its ability to make men appear more powerful.

What color increases attractiveness? ›

The red dress effect, which can be broadened to the general red-attraction effect, the red-romance effect, or the romantic red effect, is a phenomenon in which the color red increases physical attraction, sexual desire, and romantic sentiments in comparison to other colors.

What color attracts the human eye most? ›

Red and orange seem to be the clear winner when it comes to eye-catching colors. These colors tend to stand out and are therefore used on many warning signs or safety equipment. Yellow is another color that comes in a close second to red and orange in popularity.

What is scientifically the happiest color? ›

Yellow is widely recognized as the happiest color in the world and comes with a scientific pedigree to back up this esteemed honor. Research has suggested two main reasons why yellow is considered the happiest color. Many studies have linked the psychological powers of yellow to the sun.

What are the power colors for men? ›

  • Power colors are rich, dark tones of black, blue, green, red, and brown*.
  • Black and navy are the best power colors for business because they have an air of authority.
  • Light colors can be powerful when they are used in monochromatic outfits - all garments in the same color or varying shades of the same hue .

What color attracts females? ›

In a 2010 study on the psychology of color, women were more sexually attracted to men wearing red than blue or green. The University of Rochester's breakdown of a study backs that up and explains that the preference for red is a biological and cultural response.

Which color suits men the most? ›

Navy is the most popular men's suit color, hands down, making up 50% of all suits. It makes sense, as the colour navy represents power and authority — both traits one wants to feel when they wear a suit. That's why navy is known as the presidential suit color.

What makes a man handsome physically? ›

Physical traits that make men irresistible

Research from Penn State indicates that men with symmetrical faces are often considered more attractive than those with asymmetrical faces. A defined jawline and prominent cheekbones are also attractive features that can give some men a more chiseled or defined look.

What first attracts a man to a woman? ›

Honesty. Several studies have upheld the importance of honesty in attraction. One study found that men strongly preferred an honest, truthful person. The halo effect shows up here, too; the men who participated in the study rated honest women as more healthy, feminine, and attractive.

Which part of a woman attracts a man? ›

Faces According to this study, almost 46% of men think that faces matter the most—that's almost half! So, when you're out on the town, you can rest assured that guys are most likely checking out your face before anything else.

Which skin color is most attractive for males? ›

Black phenotypes (combinations of dark skin tone and Afrocentric facial features) were rated as more attractive than White phenotypes (combinations of light skin tone and Eurocentric facial features); ambiguous faces (combinations of Afrocentric and Eurocentric physiognomy) with medium levels of skin tone were rated as ...

What is the most seductive color? ›

However, the color that shows up most frequently on color word association tests as the sexiest shade is a vibrant Lipstick Red. It's a sexual signal that many animals and birds use to attract the opposite sex and, interestingly, humans do as well. They flush and blush, turning red with embarrassment or sexual energy.

What hair color are guys most attracted to? ›

Most Attractive Hair Colour According to Men

According to the survey, the majority of men (42%) found blonde hair to be the most attractive. This was followed by brunette (36%), red (16%), black (5%), and gray (1%).

Which color attracts the most attention? ›

Colors that Grab Attention

As a bold color that stands out, it's easily noticeable, even from a distance. In addition, red has been shown to increase the heart rate and stimulate the brain, making it a powerful aid in attracting attention. Blue is another notable color for catching the eye.

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