The Pantone Color of the Year 2024: Peach Fuzz | VistaPrint US (2024)

December 8, 2023

Estimate reading time: 7 minutes

The Pantone Color Institute still knows how to keep the stylish crowd—from designers to fashionistas, marketers to artists—eagerly waiting and watching for the Pantone Color of the Year. It’s the color reveal of the year, a style symphony that nobody with even a hint of color curiosity would dare skip.

If you landed here just to snag the quick answer to “What’s the Pantone Color of the Year 2024?”, here it is: Peach Fuzz, PANTONE 13-1023. It’s a pastel peach that’s the talk of the town.

But stick around if you’re itching for the full scoop on Peach Fuzz. This article isn’t just a quick rundown; it’s your all-access pass. We’re diving deep into Peach Fuzz’s color codes, its vibes and meanings, and why the Pantone Color Institute crowned it the color of 2024. Plus, we’ll spill the tea on the coolest Peach Fuzz color combos and how savvy businesses can leverage this trendy hue to stand out.

So, let’s get the color party started!

Ultimate guide to the Pantone Color of the Year

• What is Peach Fuzz?
• The inspiration behind Peach Fuzz
• Color palettes using Peach Fuzz
• Examples of brands using Peach Fuzz
• How to use Peach Fuzz in print

What is Peach Fuzz?

On December 7, 2023, the Pantone Color Institute unveiled its color of the year for 2024. The color authority’s pick for the upcoming year was Peach Fuzz, a soft and warm peach-beige hue residing in the delicate space between pink and orange.

Peach Fuzz, Pantone Color of the Year 2024; Source: @pantone via X (formerly Twitter)

It evokes a sense of comfort and tenderness, reminiscent of the gentle touch of a peach’s skin. This color brings a subtle, understated charm, offering a soothing and nurturing presence in any space it adorns. Essentially, Peach Fuzz embodies an optimism the world yearns for at the moment.

“In seeking a hue that echoes our innate yearning for closeness and connection, we chose a color radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless.”

— Leatrice Eiseman, Executive Director at Pantone Color Institute

Peach Fuzz, Pantone Color of the Year 2024; Source: Pantone

In a social media post announcing the 2024 Pantone Color of the Year, the Pantone Color Institute refers to Peach Fuzz as a “subtly sensual,” “velvety” and “heartfelt” tone. Experts from Vogue describe the color as a light, fruity shade of orange.

Peach Fuzz, Pantone Color of the Year 2024; Source: Pantone

For those looking to incorporate Peach Fuzz in their marketing designs with precision, here’s the specific color code for this shade of 2024:

• What is the Peach Fuzz Pantone code? PANTONE 13-1023
• What is the Peach Fuzz RGB code? 255, 190, 152
• What is the Peach Fuzz HEX code? #FFBE98
• What is the Peach Fuzz CMYK code? C0% M25% (0.255) Y40% K0%
• What is the Peach Fuzz HSL code? H22, S100%, L80%

The inspiration behind Peach Fuzz: why is Peach Fuzz the Pantone Color of the Year 2024?

In today’s fast-paced world, full of challenges, we all crave more nurturing, empathy and peace. That’s exactly why the Pantone Color Institute picked Peach Fuzz as the Color of the Year. It’s not just a color; it’s a response to our collective yearning for balance—a reminder to enjoy life, care for our health and cherish simple joys. It’s a call to pause, breathe and connect—with others and with ourselves.

“We’re going through a lot of turmoil in our lives, and we have a need for a color that’s nurturing.”

—Leatrice Eiseman, Executive Director at Pantone Color Institute

As we rethink what’s really important and reshape our lives, Peach Fuzz symbolizes this new direction. It’s a color that echoes our renewed focus on mental and physical well-being, the warmth of spending time with loved ones or just enjoying a quiet moment solo.

Why Peach Fuzz? It’s a color that draws us together, radiates joy and encourages introspection. With its warm embrace, Peach Fuzz speaks of compassion and empathy, creating a cozy atmosphere that brings people closer. It blends a touch of nostalgia with a modern vibe, making us think of simpler times yet fitting perfectly in our contemporary world. Its light and airy feel doesn’t just comfort us; it lifts our spirits, gently guiding us toward a future where life’s true treasures align with our everyday actions.

Color palettes using the 2024 Pantone Color of the Year, Peach Fuzz

Granted that the 2024 Pantone Color of the Year aims to highlight “our desire for togetherness,” it’s only natural that it doesn’t come on its own.

From year to year, the Pantone Color Institute releases “Color harmonies,” color palettes centered around the Color of the Year.

Peach Fuzz (13-1023) is the star of five Pantone Color of the Year palettes:

• Libations
• Flavor-Full
• Hybrid Hues
• Peach Plethora
• Pairings

For business owners, entrepreneurs, marketers and designers planning to include Peach Fuzz, the trendiest color of 2024, in their marketing materials, that’s great news. The selection of palettes complementing the Pantone Color of the Year is quite diverse, ensuring that every brand can find the perfect match to elevate its aesthetic.

Let’s look closer at the color pairings that complement Peach Fuzz best.

Libations, 2024 Pantone Color of the Year Palette

“Comprised of a medley of tempting treats, Libations speaks to sophisticated and urbane tastes.”

— Pantone

Libations 2024 Pantone Color of the Year Palette; Source: Pantone

In this palette, the colors that accompany Peach Fuzz are…

• Brandied Apricot, PANTONE 16-1610
• Marsala, PANTONE 18-1438
• Almondine, PANTONE 16-1415
• Almond peach, PANTONE 12-1406
• Grapeade, PANTONE 18-3211
• Sauterne, PANTONE 15-0942

Flavor-Full, 2024 Pantone Color of the Year Palette

“A group of tasteful shades whose distinct and striking appearance lends itself to complex and engaging color combinations.”

– Pantone

Flavor-Full 2024 Pantone Color of the Year Palette; Source: Pantone

In this color palette, the Pantone Color Institute suggests pairing Peach Fuzz with…

• Mango Mint, PANTONE 16-0838
• Party Punch, PANTONE 17-1741
• Grapemist, PANTONE 16-3929
• Blueberry, PANTONE 19-4021
• Green Banana, PANTONE 14-0434
• Dijon, PANTONE 17-1125
• Honey Yellow, PANTONE 16-1143

Hybrid Hues, 2024 Pantone Color of the Year Palette

“A palette of hues exhibiting a dichotomy of varied tones, all seemingly discordant, yet at the same time, harmonious.”

— Pantone

Hybrid Hues 2024 Pantone Color of the Year Palette; Source: Pantone

The Hybrid Hues palette places Peach Fuzz among the following colors…

• Pale Pansy, PANTONE 17-3310
• Myristica, PANTONE 18-1422
• Phlox, PANTONE 19-2820
• Super Lemon, PANTONE 14-0754
• Sun-Dried Tomato, PANTONE 19-1531
• Jade Green, PANTONE 16-0228
• Porcelain, PANTONE 16-4719

Peach Plethora, 2024 Pantone Color of the Year Palette

“A monochromatic collection of color embracing the whitest of peach tones and barely beige, to a peachy-pink and a luscious Georgia peach creates a warm and welcoming ambiance.”

— Pantone

Peach Plethora 2024 Pantone Color of the Year Palette; Source: Pantone

Peach Plethora is the most ‘peachy’ choice among the trendiest palettes. It brings to mind vivid sunrises and sunsets, suggesting a delightful mix of Peach Fuzz with…

• Pristine, PANTONE 11-0606
• Honey Peach, PANTONE 13-1015
• Peach Puree, PANTONE 12-1011
• Peach Pink, PANTONE 15-1530
• Georgia Peach, PANTONE 16-1641
• Peach Blossom, PANTONE 16-1626
• Peach Pearl, PANTONE 14-1419

Pairings, 2024 Pantone Color of the Year Palette

“A friendly mix of tonal color pairings including two variations from the pink, orange, blue-green, and blue families happily and harmoniously couple with each other.”

— Pantone

Pairings 2024 Pantone Color of the Year Palette; Source: Pantone

If none of the earlier color palettes caught your eye, here’s the most diverse option from the selection. This palette opens up the most possibilities for experimentation and creativity with the following shades…

• Pink Yellow, PANTONE 17-2034
• Aurora Pink, PANTONE 15-2217
• Blazing Organe, PANTONE 15-1160
• Bermuda, PANTONE 14-5416
• Baltic, PANTONE 16-5123
• Nautical Blue, PANTONE 19-4050
• Little Boy Blue, PANTONE 16-4132

Examples of businesses using Peach Fuzz, the Pantone Color of the Year 2024

To celebrate the Pantone Color of the Year 2024, Pantone collaborated with some brands to launch Peach Fuzz-colored products.

Motorola

Pantone and Motorola are bringing the 2024 Color of the Year, Peach Fuzz, to the forefront of technology. This collaboration marries cutting-edge design with the latest in tech, showcased in Motorola’s newest models.

Pantone and Motorola collaborate to produce Motorola’s smartphones, razr 40 ultra/razr+ and edge 40 neo, in the Pantone Color of the Year 2024, Peach Fuzz, color; Source: Pantone

“As technology becomes intertwined with humanity, we trust color to provide a tool for expression and deeper, more meaningful experiences with our devices…The Pantone Color of the Year 2024 does just that as it blends the virtual world we live in and our desire to establish deeper connections and well-being.”

— Ruben Castano, Head of Customer Experience and Design at Motorola

It’s a professional and stylish blend of innovative technology and trendsetting color, appealing to those who appreciate both functionality and aesthetics in their devices.

Cariuma

Cariuma, a sustainable sneaker brand from Brazil, is teaming up with Pantone to turn the Color of the Year into stylish footwear.

Partnership between Cariuma and Pantone, Cariuma sneakers in the Pantone Color of the Year 2024, Peach Fuzz; Source: Pantone

With every sneaker purchase, Cariuma contributes to the environment by planting two trees in the Brazilian Rainforest as a key initiative in their environmental restoration efforts.

After all, Peach Fuzz is a mirror of people’s aspirations. A cry for help and a call for peace after a year of uncertainty and turmoil. “It’s things that we’re looking for that color can hope to answer,” comments Laurie Pressman, Vice President of the Pantone Color Institute. And in our hopes, the future is kind, bright and sustainable.

Ultrafabrics

Ultrafabrics and Pantone team up and challenge how color transforms our spaces and connects us. Think about the power of color mixed with materials—it’s about evoking feelings, adding warmth and a sense of safety. They’re bringing this idea to life with a simple yet creative concept: a nest, imagined with a bird cozily nestled in, all made from Ultrafabrics.

A captivating visual narrative, “The Nest,” a part of the Pantone collaboration with Ultrafabrics; Source: Ultrafabrics

Pantone’s Peach Fuzz is at the heart of this, perfect for any space, whether for work, fun or just chilling out. It’s all about comfort, warmth and welcoming vibes.

Peach Fuzz looks good in real life, doesn’t it?

The brands mentioned earlier clearly demonstrate the versatility of Peach Fuzz, showing how it can be integrated into your brand in a big way. Want to start small? There are still easy and simple ways to bring this color trend to life in your design and marketing projects.

Peach Fuzz in print: how you can use Peach Fuzz

A simple way to embrace the Pantone Color of the Year 2024 trend and include Peach Fuzz in your marketing is by incorporating the color into your printed materials.

Here are some of the printed materials that will look good with a hint of Peach Fuzz:

That’s all you need to know about Peach Fuzz, the Pantone Color of the Year 2024. But if you don’t want to limit yourself to just one trendy color, read our article about 2024 color trends to find out more “it” shades of the coming year.